Kantar Graduate Development

The Kantar Class of 2011 and Regional Business Leaders meet for module 4 of the Kantar Graduate Development Programme 'Understanding Client Engagement'
00:00 - 00:00

Kantar Rocks

This video encapsulates what the China Graduate Development course is all about. It captures, the fun, passion and excitement of our first Class of 2011 programme. Yes, Kantar Rocks!

Work with the biggest brands

Not only will you get the opportunity to work on global brands, but you will also be working with some of China's biggest home grown brands as well, helping them to fulfil their potential in China and elsewhere. Check out Our Companies in China pages to find out which specific brands each of our Operating Companies works with in China.

TNS Employee Day

In Kantar, we really value our employees and make the effort to recognise individual and team contributions. The Employee Days in TNS give us a chance to recognise and award achievements in a fun atmosphere (and with lots of cake!)

And we care about others as well....

We make the effort to get involved in local community projects as a way of making a personal and team contribution to worthwhile causes.

Fulfilling your potential with Kantar

Developing talent in China is a major strategic opportunity for Kantar which is why we have created the Group’s first ever Kantar-wide graduate development programme in this market.  

Leveraging the assets of all our businesses operating in China this 5 module / 2 year programme provides a unique opportunity for you to develop the skills, tools & relationships to fulfil your potential within the Kantar Group. Designed to complement the training received in each of our companies, the programme is guaranteed to engage, motivate and stretch your thinking. From the very beginning of “Kantar Rocks”, the first module, you will be exposed to clients and our own senior management, helping you to develop the commercial, insight and personal skills that will be critical to your future success.  

We are committed to recruiting the best graduates, those who are able to thrive within a framework that provides clear development goals and the autonomy to shape your own future.  The market leading training opportunities delivered by our companies and the Kantar development programme equip you with the attitudes, skills and knowledge to build a rich and varied career, both within the China market and across our Global business. “Kantar Rocks” is only the start.

Applications for The Class of 2012 are now closed.

BrandZ Top 50 Chinese Brands 2012

The BrandZ Top 50 Most Valuable Chinese Brands 2012 will be released next month. But you can reserve your free copy today. This definitive study is packed with an enormous amount of new brand information, category summaries and market insights.

The study will be released on 13 December. To reserve your free copy and register for a chance to win an iPad2, click here (application form in english)

WPP School of Marketing and Communications opens in Shanghai

Kantar's parent company, WPP, and the Shanghai Art & Design Academy (SADA), a nationally recognized leader in arts and design vocational education, jointly announced the establishment of the WPP School of Marketing and Communications. Located on SADA’s 218-acre campus in Shanghai, the WPP School of Marketing and Communications marks China’s first professional marketing and communications three-year diploma program. Click here for the full story.

WPPED Cream Winners are announced

Showcasing the best work in all disciplines from around the Group, the winners in the fourth annual WPPED Cream awards have now been judged.

Click here to view the 2011 winners.

China is a 'must win'

According to Nigel Hollis, Executive Vice President and Chief Global Analyst at Millward Brown, China is the "must win" market for global brands. The future potential offered by its vast population and strong economic growth has made China a magnet for multinational corporations. This offers enormous potential not only to global and local brands, but also to the employment market.

Kantar is a strong player

Kantar works with many of the most famous Chinese brands as well as renowned international brands.  With China’s ascent to become the world’s economic powerhouse and the Chinese government’s new focus on brand building, never has it been so important for Chinese companies to focus on their brands. With this in mind, Millward Brown were  recently delighted to present the first BrandZ Top 50 Most Valuable Chinese Brands Report.

View report in English or Chinese.


WPP - The Chinese New Year In Next Growth Cities

Today is the first day of the Chinese Year of the Dragon.

To mark the occasion, we created the groundbreaking study that we're introducing today. Called "The Chinese New Year in Next Growth Cities," the study identifies major opportunities for brands and retailers. It breaks new ground in several ways:

  • Researchers and a photojournalist spent the Chinese New Year period with two families conducting the first-of-its-kind ethnographic-pictorial research.
  • Unique insights, data and remarkable photos reveal new opportunities for brand success in China.
  • The project benefitted from the strong collaboration of several WPP companies and the WPP proprietary BrandZ™ study, which includes the largest brand analytics database in the world

Even if you don't work on brands that currently are present in China, I am sure that you will find this study offers original and fascinating insights about Chinese society and the evolving importance of brands in the world's most dynamic market.