Fulfilling your potential with Kantar
Developing talent in China is a major strategic opportunity for Kantar which is why we have created the Group’s first ever Kantar-wide graduate development programme in this market.
Leveraging the assets of all our businesses operating in China this 5 module / 2 year programme provides a unique opportunity for you to develop the skills, tools & relationships to fulfil your potential within the Kantar Group. Designed to complement the training received in each of our companies, the programme is guaranteed to engage, motivate and stretch your thinking. From the very beginning of “Kantar Rocks”, the first module, you will be exposed to clients and our own senior management, helping you to develop the commercial, insight and personal skills that will be critical to your future success.
We are committed to recruiting the best graduates, those who are able to thrive within a framework that provides clear development goals and the autonomy to shape your own future. The market leading training opportunities delivered by our companies and the Kantar development programme equip you with the attitudes, skills and knowledge to build a rich and varied career, both within the China market and across our Global business. “Kantar Rocks” is only the start.
Applications for The Class of 2012 are now closed.
The BrandZ Top 50 Most Valuable Chinese Brands 2012 will be released next month. But you can reserve your free copy today. This definitive study is packed with an enormous amount of new brand information, category summaries and market insights.
The study will be released on 13 December. To reserve your free copy and register for a chance to win an iPad2, click here (application form in english)
Kantar's parent company, WPP, and the Shanghai Art & Design Academy (SADA), a nationally recognized leader in arts and design vocational education, jointly announced the establishment of the WPP School of Marketing and Communications. Located on SADA’s 218-acre campus in Shanghai, the WPP School of Marketing and Communications marks China’s first professional marketing and communications three-year diploma program. Click here for the full story.
Showcasing the best work in all disciplines from around the Group, the winners in the fourth annual WPPED Cream awards have now been judged.
Click here to view the 2011 winners.
According to Nigel Hollis, Executive Vice President and Chief Global Analyst at Millward Brown, China is the "must win" market for global brands. The future potential offered by its vast population and strong economic growth has made China a magnet for multinational corporations. This offers enormous potential not only to global and local brands, but also to the employment market.
Kantar works with many of the most famous Chinese brands as well as renowned international brands. With China’s ascent to become the world’s economic powerhouse and the Chinese government’s new focus on brand building, never has it been so important for Chinese companies to focus on their brands. With this in mind, Millward Brown were recently delighted to present the first BrandZ Top 50 Most Valuable Chinese Brands Report.
Today is the first day of the Chinese Year of the Dragon.
To mark the occasion, we created the groundbreaking study that we're introducing today. Called "The Chinese New Year in Next Growth Cities," the study identifies major opportunities for brands and retailers. It breaks new ground in several ways:
Even if you don't work on brands that currently are present in China, I am sure that you will find this study offers original and fascinating insights about Chinese society and the evolving importance of brands in the world's most dynamic market.